Friday, March 15, 2019
III.Long-term ProspectsThe boundaries that limit the world from becoming unified atomic number 18 cultural more than physical .With the growth of the economies in many appear markets. Firms are heading to other countries to expand and exploit other markets and opportunities and that cannot be achieved without cross-cultural training and proper linguistic translation. IV.How the Industry Analysis Affects and Is touch on by Other Sections of the PlanThe manufacturing analysis is the base and prototypical step we take into making the business plan. It is used as a reference to see where the industry stands, trends, and possible gaps where we can enter. It also gives a realistic view on the possibility of achievement in the industry chosen.Marketing planMarket segmentation Our Company is targeting the small to spiritualist sizes businesses of 500000 Turkish Liras to 4million Turkish Liras, that are trying to move abroad and go global, or are dealing with businesses overseas and nee d translation services, interpreters, intercultural training, and localisation services. We want to start by targeting Istanbul, before expending to other states or countries, where a lot of businesses are dealing with foreign markets in southeastern America, Caribbean Islands, Asia (China) and sometimes Canada. It is the perfect state to start for us because of its geostrategic location. The steady should be located in Miami or Orlando first where many southeastern American firms decide to start both these cities will give us many businesses to start with.The population of Florida consists of a great amount of pot that are Hispanic and speak other languages. As stated by the United States Census Bureau, Floridas population as of 2011consisted of 22.9% of commonwealth of Hispa... ...of us using this method is reaching the customer and informing them about their need of our services we push them to think that our services will attach the quality of their business and interac tion with foreign businesses therefore increasing their revenues. For example, I was informed by a Saudi Aramco engineer that their branch in Texas was obviously having to constantly contact the main Aramco branch in Saudi, still were always lacking the understanding of how Arabs business etiquette, language and culture work. He suggested contacting them to stress their need for our services, by calling them or emailing them we anticipate convince them to calculate into the stated aspects of their business and seek our services. By researching and contacting similar businesses we look forward to raise the awareness of our services importance and expend our chump image awareness.